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TZID:Europe/Berlin
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UID:60@eltas.de
DTSTART;TZID=Europe/Berlin:20200919T140000
DTEND;TZID=Europe/Berlin:20200919T173000
DTSTAMP:20200820T122533Z
URL:https://www.eltas.de/events/t-b-a/
SUMMARY:Audience and Purpose with Michelle Hunter
DESCRIPTION:Effective communication starts with two key elements: Audience 
 &amp\; Purpose. In order to get across any message\, we need to know who w
 e are sharing our information with\, and for what reason. In this workshop
  we take ideas and methods from the field of English for Academic Purposes
  and apply them to our own contexts so we can help our learners to communi
 cate more coherently. Focusing in particular on the written form\, we can 
 shine a light on just how particular words\, phrases and structures can be
  played with and modified so that that the resulting text resonates with t
 he intended audience and successfully fulfils its purpose. To facilitate t
 he workshop activities\, please bring along anonymised samples of students
 ’ written work – checking that confidentiality is not breached of cour
 se! Alternatively\, bring pieces of your own writing. \n \nMichelle Hunter
  has been teaching business English for 22 years in and around Stuttgart. 
 In the summer of 2014 she delved into the field of teaching English for ac
 ademic purposes (EAP) in the UK. While this branch of EFL teaching is for 
 university students aiming to achieve academic success\, Michelle noticed 
 how transferable certain ideas and language-focused teaching materials wer
 e to her business English classes. In particular\, she has found academic 
 writing skills feed nicely into business report writing and presentations.
  This has been useful with both her DHBW students as well as in-company cl
 ients. Michelle puts down her own academic achievements to what EAP has ta
 ught her: she was awarded with Distinction for her Master’s degree in 20
 17 and has gone on to pursue a PhD in applied linguistics at the Universit
 y of York. A path she believes she would not have followed had it not been
  for the experience of teaching EAP.\n \n“It takes cognitive toil and li
 terary dexterity to pare an argument to its essentials\, narrate it in an 
 orderly sequence\, and illustrate it with analogies that are both familiar
  and accurate.” \nSteven Pinker\, The Sense of Style: The Thinking Perso
 n's Guide to Writing in the 21st Century
LOCATION:Forum 3\, Gymnasiumstr.21\, 70173 Stuttgart\, Germany
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 ttgart\, Germany;X-APPLE-RADIUS=100;X-TITLE=Forum 3:geo:0,0
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